Aidi's — Y Combinator Guide
7:45 am on a weekday in October 2019, I had just complete.....
Aidi Articles.
Hand-picked resources for professionals, business owners,
investors and advisors
Aidi — B2C Marketing
We’ve been exploring the subject of marketing and have so far discussed the concept of digital marketing and focused on.....
Aidi — Pivoting Strategically: Knowing When, Why, and How
“A pivot is a change in strategy without a change in vision.” – Eric Ries
Aidi — Marketing
Marketing is an important part of building a startup. Contrary to popular belief, great.....
Aidi — The Role of Effective Communication in the Success of Businesses
For a business to be successful, there has to be effective communication to play the pivotal role to foster collabor.....
Aidi's — Art of Following Up
To start this topic, I would like to make reference to this article by the CEO of Close.com — Steli Efti (
Aidi — Dealing with Overbearing or Difficult Investors
As your startup begins to grow and seek funding, you're bound to encounter all manners of investors. While most will.....